Company Background : Sony VAIO

VAIO is a sub-brand for many of Sony's computer products. It was originally an acronym for Video Audio Integrated Operation, but since 2008 amended to Visual Audio Intelligence Organiser to celebrate the brand's 10th year anniversary. The branding was created by Timothy Hanley to distinguish items that encompassed the use of consumer audio and video, as well as being conventional computing products. One example of this was the Sony VAIO W Series personal computer, which functioned as a regular computer and a miniature entertainment center. Although Sony made computers in the 1980s for the Japanese market only, Sony withdrew from the computer business around the turn of the decade. Sony's re-entry to the computer market, this time globally, under the new VAIO brand, started in 1996 with the PCV series of desktops. The VAIO logo also represents the integration of analog and digital technology. The 'VA' represents an analog wave and the 'IO' represents digital binary code.
(information from http://en.wikipedia.org/wiki/VAIO)

Company Brackground : Sony & Sony VAIO

Sony Corporation is the largest manufacturers of electronics. The unique produce of company is the modern design and the new innovation to response the convenient lifestyle. Sony was found in 1946 by Masaru Ibuka and Akio Morita who they are Japanese. There headquartered in Minato, Tokyo, Japan. They and their teamwork set up Tokyo Telecommunications Research Institute to research and develop produce that is it today. The name of Sony was combined by ‘Sonus’ and ‘sonny’. ‘ Sonus’ is Latin word like sonic and ‘sonny’ means little son. Then, Sony means a small group of young people who have the power to create the innovation of the unlimited ideas Sony's current CEO, president and chairman Sir Howard Stringer. The company's slogan is Sony ‘Like no other’.

The successful product to significant milestones comprised Japan’s first transistor radio (1955), Trinitron colour television (1968), Walkman personal stereo (1979), Handycam videocamera (1989), PlayStation (1994), Blu-ray Disc recorder (2003) and PlayStation 3 (2006). Now, Sony Corporation was engaged by the parent company of the Sony Group through its five operating segment such as electronics, games, entertainment (motion pictures and music), financial services and other.

References

http://en.wikipedia.org/wiki/Sony

http://en.wikipedia.org/wiki/VAIO